How to retain clients, increase bookings, and grow your business
Clients are the lifeline of your business and the community that you build can very well take you to the next level.
Getting new clients is probably one of your top priorities as a fitness business owner, but what are you doing to keep the ones you already have? If the answer is very little, it may be time to have a bit of a rethink.
Not only is it more cost effective to market to your existing clients, they’re also more likely to help you grow your business through recommendations, reviews, and additional purchases. Simply put, your existing clients are one of your most valuable assets.
According to Temkin Group, positive customers are 15.1 times more likely to recommend the company, 7.8 times more likely to try new products and services, and 7.1 times more likely to increase their purchasing with the company.
Not enough hours in the day
That’s great I hear you say… but how do you do that whilst doing everything else – there are only so many hours in the day!
Fear not, we understand where you are coming from, and actually it’s where many of our customers were before they started using GO Retrieve.
The key to succeeding is to keep you in your customers mind as a constant positive, remember, it only takes one negative experience to outweigh all that positive hard work! The next is automation, you are right, there are only so many hours in the day, and that is why we do what we do.
Here are a few automated features that you can use to keep your customers happy, engaged, and feeling wanted.
Improve the positives
Constant communications
We are all busy, and sometimes a little forgetful, so why not drop your clients an automated push notification “reminder” direct to their phones an hour or so before the start of their class. With GO Retrieve you can set automated branded push notifications to remind your clients of upcoming classes, appointments, and workshops.
Birthday messages, with a free class
There’s nothing better than a ‘Happy Birthday’, so think how good your clients will feel when they start their day receiving a ‘Happy Birthday’ message! With GO Retrieve you can send automated birthday messages on their big day, and if you’re feeling generous, you can even automatically assign them a free class pass.
Automatically re-engage with clients
Have you ever had a client just stop turning up, and before you know it they have missed several classes! This can be frustrating and sometimes difficult to keep on top of, with GO Retrieve you can set bespoke ‘we miss you’ push notifications that are automatically sent to clients that have stopped booking. These notifications not only entice clients back, but also show them that you have missed them.
A boost to your bookings
Keeping your schedules up to date and making it super simple for your clients to book your classes is key to keeping your clients happy. The icing on the cake is to maintain a flow of positive communication with your clients. This positive communication through our custom branded mobile apps has shown a *37.2% influence on increased booking totals.
*A measure of the accumulative bookings taken using the same customer set without the custom branded mobile app during Q1 of 2018, compared with having the custom branded app during Q1 of 2019, shows a 37.2% increase total.
Improve the positives
Constant communications
We are all busy, and sometimes a little forgetful, so why not drop your clients an automated push notification “reminder” direct to their phones an hour or so before the start of their class. With GO Retrieve you can set automated branded push notifications to remind your clients of upcoming classes, appointments, and workshops.
Birthday messages, with a free class
There’s nothing better than a ‘Happy Birthday’, so think how good your clients will feel when they start their day receiving a ‘Happy Birthday’ message! With GO Retrieve you can send automated birthday messages on their big day, and if you’re feeling generous, you can even automatically assign them a free class pass.
Automatically re-engage with clients
Have you ever had a client just stop turning up, and before you know it they have missed several classes! This can be frustrating and sometimes difficult to keep on top of, with GO Retrieve you can set bespoke ‘we miss you’ push notifications that are automatically sent to clients that have stopped booking. These notifications not only entice clients back, but also show them that you have missed them.
A boost to your bookings
Keeping your schedules up to date and making it super simple for your clients to book your classes is key to keeping your clients happy. The icing on the cake is to maintain a flow of positive communication with your clients. This positive communication through our custom branded mobile apps has shown a *37.2% influence on increased booking totals.
*A measure of the accumulative bookings taken using the same customer set without the custom branded mobile app during Q1 of 2018, compared with having the custom branded app during Q1 of 2019, shows a 37.2% increase total.
Avoid the negatives
Remove customer confrontation
We’ve all been there, we’ve provided a product or service but the customer has forgotten their money… the….”I’ll bring it next week” puts you in an awkward position, not only do you need to remember to chase the client, but through no fault of your own, you are now in the position of having to ask for payment. With GO Retrieve you can avoid these negative situations as clients pay for your services upfront, ensuring all your conversations can remain positive and uplifting.
get paid for no-shows
It’s probably one of the worst feelings ever, you turn up to your class only to find that there are a few empty spaces, spaces that could have been used by other clients.Those empty spaces have cost you valuable income. With GO Retrieve you have the option to set your own cancellation periods, where clients that meet with your cancellation times are automatically refunded, and those that just don’t turn up are charged accordingly.
Instant communication
It happens… you need to make a last minute cancellation. You start desperately checking who’s on which class and then go searching for their phone numbers to let them know, you try posting on Facebook and hope that they will see it. With GO Retrieve this can all be avoided with the use of automated push notifications, simply cancel your class and add your own bespoke push notification message, which instantly arrives on the phones of all affected members.
Avoid the negatives
Remove customer confrontation
We’ve all been there, we’ve provided a product or service but the customer has forgotten their money… the….”I’ll bring it next week” puts you in an awkward position, not only do you need to remember to chase the client, but through no fault of your own, you are now in the position of having to ask for payment. With GO Retrieve you can avoid these negative situations as clients pay for your services upfront, ensuring all your conversations can remain positive and uplifting.
get paid for no-shows
It’s probably one of the worst feelings ever, you turn up to your class only to find that there are a few empty spaces, spaces that could have been used by other clients.Those empty spaces have cost you valuable income. With GO Retrieve you have the option to set your own cancellation periods, where clients that meet with your cancellation times are automatically refunded, and those that just don’t turn up are charged accordingly.
Instant communication
It happens… you need to make a last minute cancellation. You start desperately checking who’s on which class and then go searching for their phone numbers to let them know, you try posting on Facebook and hope that they will see it. With GO Retrieve this can all be avoided with the use of automated push notifications, simply cancel your class and add your own bespoke push notification message, which instantly arrives on the phones of all affected members.
Brand IMPACT
You + GO Retrieve
Wow your customers with your very own Custom Branded Mobile App by GO Retrieve, putting you and your brand in their hands. Available from the App Store and Google Play, let us take your logo, colours, and images to create your app.
We know how hard you work to build your business and your brand, if you would like to find out how GO Retrieve can help, call us on 01803 364040
What our customers
are saying
Such an amazing company – has saved me so much stress and money and the support and professionalism is outstanding. 5* company!
Faye Jones
Urban Studios
Amazing company!! They have helped me so much and would highly recommend them to any fitness studio!
Neil Aggett
Spinergy Group Cycling
Great booking and management system for my fitness studio. Saves me so much time and money!
Ross Miller
Diverse Fitness
I would 100% recommend these guys to organise your bookings! Without their help my life would still be over run and chaotic!
Sinead O’Meara
Sinead O’Meara Fitness